In the lead-up to #PubForum Austin, AdMonsters hosted a LinkedIn Live with keynote Burhan Hamid, SVP, Data, Product, Engineering at TIME, who offered a unique perspective on the power of leveraging AI for publishers.
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It’s been a good year for time-based transactions. This summer, The Guardian announced it had joined the time-based fray while Sled introduced a time-based transaction platform for mobile called Parsec, which uses a cost-per-second metric. Even AdMonsters has secured Financial Times’ Head of Campaign Management US to talk about the…
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Believe it or not, the AdMonsters content team has been fretting about whether we have too much viewability in our OPS agenda. What? How is that possible? There is no such thing as too much viewability! Please – there sure is. Yes, viewability is the topic du jour (du année? du decáde?), and…
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